Integrated Healthcare is changing the face of Healthcare Industry

09 May 2019, MOQdigital Marketing

Health & Aged Care

‘Integration’ and ‘Digital Transformation’ are buzzwords across many industries – including healthcare. Integrated healthcare has become increasingly popular around the globe, but what is it and how does it benefit businesses delivering health solutions?

What it is

Integration in healthcare is about connecting separate parts of the health care system. The aim is to create better outcomes, reduce costs, and enable improved customer and practitioner experiences. With an integrated healthcare system, healthcare providers can consider a patient’s whole healthcare journey and pursue better outcomes. And, it isn’t just healthcare providers who are on board. Insurance companies are also embracing innovation and integration to provide health care benefits packages. This means that medical, pharmaceutical, dental, optical, disability, and many other forms of care are seamlessly and securely integrated. In the past, these care systems existed separately meaning that patients had to bring their information with them from practitioner to practitioner, creating a disjointed system where a lot of ‘catch up’ had to occur. This meant more time, higher costs, and a lot of dissatisfaction and miscommunication between doctors, patients, and even departments. Integrated Health streamlines this and allows organisations to deliver improved care, better savings, and greater outcomes.

The Benefits

Some of the benefits of integrated health are mentioned above, but one of the primary positives is its association with digital transformation. Digital Transformation drives innovation and exists to improve and evolve systems and services that already exist. It becomes a compliment to healthcare and insurance providers, giving them improved agility and opportunity to grow. Integrated health also:

  • Helps providers see a bigger picture, allowing them to prevent, diagnose, and treat illnesses with greater accuracy.
  • Streamlines services and offer patients improved benefits
  • Enables better communication and collaboration between other offices, doctors, and organisations
  • Gives patients improved power and understanding regarding their healthcare
  • Is easy to use and work with, providing benefits for admin and accounting across the board

Studies have also shown that integrated health improves employee engagement and assists in creating better workplaces, and business leaders are increasingly choosing to deliver integrated healthcare benefits across their organisation.


The only way to implement integrated healthcare is to address the challenges associated with it first. This allows business leaders to not only overcome potential obstacles, and address their priorities. The result is a strategy that is in alignment with the long and short-term needs of an organisation, and that addresses the risk and reward of integrated health.

Research shows that 52% of organisations find implementing integrated health challenging, usually due to their perception of how long it might take to incorporate new solutions, employee resistance, and variable costs. However, migration toward digital transformation is not difficult and can be approached with relative ease. At the end of the day, the benefits of integrated health outweigh the potential challenges, and with the right security strategy and implementation plan – applying it to your organisation can occur quickly and efficiently.

First, a company must begin by understanding their priorities. They can then select an offering that suits their needs best.

MOQdigital can help. As leaders in Digital Transformation, we can help you find the solution that fits your business best. Contact us today.